“Your brand isn’t what you sell or do. It’s what you believe.”
– Dean Westergaard
Understanding your place in the market and your customer is invaluable when starting a business. We help our clients with market research and data to back brand and marketing decisions, making every dollar count.
A solid corporate identity is essential to a strong marketing position and effective advertising. At MCG, we specialize in creating memorable brands that stand out.
We build beautiful, functional, user-friendly websites and apps to make your brand and messaging shine. And we pay particular attention to the user experience and user interface, converting site visitors into customers and brand evangelists.
“The best marketing doesn’t feel like marketing.”
– Tom Fishburne
81% of people use a search engine to find products and services. We help businesses increase website traffic and leads with an inbound marketing strategy and integrated marketing solutions.
A digital advertising strategy is a key component of any effective integrated marketing campaign. MCG has the experience and tools to stretch your dollar further and help you make better decisions with where and how to advertise in the digital space.
Social media, blogging and reputation monitoring require time and energy. We help our clients with a digital content strategy and effective branding that reaches your most profitable buyer personas.
“Marketing is not an event, but a process…It has a beginning, a middle,
but never an end, for it is a process. You improve it, perfect it, change it,
even pause it. But you never stop it completely.”
– Jay Levinson
We take the time to learn everything we can about your business, the market, your buyer personas, and competitors.
What are your goals for the future? What does success look like? Together we will establish clear and attainable goals to measure our success.
How will we reach our ideal customers? We work with you to carefully choose the right methods and tools to effectively market your business.
Communicating your brand in a professional and visually interesting way will help you distinguish your company from competitors. We work collaboratively with you to get the results we have defined together in a customized marketing plan.
Generating ROI and achieving our goals is our standard of success. We analyze campaign and program performance and pivot our strategy as needed.