Branding

23 Jul 5 Signs It’s Time for a Rebrand

A logo and a brand are not necessarily the same thing. A logo is a distinguishing mark of your company, while a brand is the idea behind a company. This can include a mission statement, how people feel towards your brand, and how you represent your company visually. Whether your business is five months old or five years old, there are certain indicators that can tell you when it is time to rebrand.
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Your website is your most powerful marketing tool. You can be the best in your industry, but if your audience can’t access or understand your website then you’re doing it wrong.

20 Jul The Dos and Don’ts of Website Design and Development

A beautiful, effective website is your most powerful marketing tool. You can be a leader in your industry, but if your website is difficult to navigate or understand,  it probably won't help you attract and convert prospective customers. To help you improve your website, we’ve outlined some tips for effective website design, as well as how to hire a web designer to get the most bang for your buck.

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Kacey Musgraves

02 Apr March Favorites: Kacey Musgraves, Atlanta, and Natural Skincare

Spring is the season of renewal – the flowers are blooming, the birds are chirping, and the sun is *finally* shining after a long and unusually stormy winter. To help you find your springtime state of mind, we've curated a fresh crop of monthly favorites. From soothing skincare products to slow jams, these recommendations are sure to revive your weary spirit. 
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Starbucks

06 Nov Brand Focus: The Starbucks Recipe for Social Media Success

Since 1971, Starbucks has been conquering the world of coffee. Although the franchise didn't hit the national market until the mid-1980s, former CEO Howard Schultz shaped Starbucks into the familiar brand we know today: an international coffee company that focuses on community, environmental sustainability, and ethical sourcing.  
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