Social Media and Your Brand: Plan for It
It seems like brand after brand is being attacked online, and especially in social media. Some companies are ill prepared.
A Thirst for Conversation
In a world that seems hell-bent on truncated communication, the lesson we must learn as marketers, and really, as human beings that are hard-wired to connect to other human beings in meaningful ways, is to use the technology as a tool for conversation, not let the tool dictate the form.
January 20th, 2010 | 2 RESPONSES »
What Parenting Can Teach Us About Marketing
Build relationship first or expect rebellion.
June 23rd, 2009 | 3 RESPONSES »
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