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	<title>m&#62;pact</title>
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	<description>Occasional marketing news and information from Morris Creative Group LLC</description>
	<pubDate>Wed, 07 May 2008 13:47:18 +0000</pubDate>
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		<title>The Right Formula PART III: Right People</title>
		<link>http://www.morriscreative.com/resources/mpact/archive/the-right-formula-part-iii-right-people</link>
		<comments>http://www.morriscreative.com/resources/mpact/archive/the-right-formula-part-iii-right-people#comments</comments>
		<pubDate>Wed, 07 May 2008 03:44:11 +0000</pubDate>
		<dc:creator>Chuck Morris</dc:creator>
		
		<category><![CDATA[Archive]]></category>

		<category><![CDATA[Articles]]></category>

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		<description><![CDATA[People are funny. We’re finicky. We’re cynical. We’re skeptical. We want what we want when we want it. We want it cheap. We want it fast. And forget delayed gratification. Whose idea was that, anyway? This is the age of now or just-in-time.]]></description>
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		<title>The Discipline of Market Leaders (or, &#8220;I read the news today, oh boy!&#8221;)</title>
		<link>http://www.morriscreative.com/resources/mpact/blog/the-discipline-of-market-leaders</link>
		<comments>http://www.morriscreative.com/resources/mpact/blog/the-discipline-of-market-leaders#comments</comments>
		<pubDate>Wed, 07 May 2008 03:04:12 +0000</pubDate>
		<dc:creator>Chuck Morris</dc:creator>
		
		<category><![CDATA[Blog]]></category>

		<category><![CDATA[economy]]></category>

		<category><![CDATA[gas prices]]></category>

		<category><![CDATA[market share]]></category>

		<category><![CDATA[marketing strategy]]></category>

		<category><![CDATA[recession]]></category>

		<guid isPermaLink="false">http://www.morriscreative.com/resources/mpact/archive/the-discipline-of-market-leaders</guid>
		<description><![CDATA[<img src="http://www.morriscreative.com/resources/mpact/wp-content/uploads/2008/05/ico-businesscycle.jpg" alt="" title="ico-businesscycle" width="57" height="67" class="alignnone size-full wp-image-58" />I received some bad news today. One of my clients is cutting back on their marketing. It's significant. Their industry is reeling, and so, marketing is one of the first items to get cut. It's a very natural and understandable reaction, but it's a big mistake.]]></description>
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		<title>Crye and Hairston Join Local Agency as Designer/Illustrators</title>
		<link>http://www.morriscreative.com/resources/mpact/news/crye-and-hairston-join-local-agency-as-designerillustrators</link>
		<comments>http://www.morriscreative.com/resources/mpact/news/crye-and-hairston-join-local-agency-as-designerillustrators#comments</comments>
		<pubDate>Mon, 10 Mar 2008 20:14:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[News]]></category>

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		<description><![CDATA[Morris Creative Group LLC announced today that Ashley Hairston, formerly with Scripps Networks, has been hired as Designer/Illustrator. In addition, Kellie Crye, a University of Tennessee student in graphic design, has been hired as Designer, having completed a design internship at the firm.]]></description>
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		<title>Truth in Advertising: What happens to a brand when its advertising is not exactly, ummm, authentic?</title>
		<link>http://www.morriscreative.com/resources/mpact/archive/truth-in-advertising-what-happens-to-a-brand-when-its-advertising-is-not-exactly-ummm-authentic</link>
		<comments>http://www.morriscreative.com/resources/mpact/archive/truth-in-advertising-what-happens-to-a-brand-when-its-advertising-is-not-exactly-ummm-authentic#comments</comments>
		<pubDate>Fri, 22 Feb 2008 03:40:31 +0000</pubDate>
		<dc:creator>Chuck Morris</dc:creator>
		
		<category><![CDATA[Archive]]></category>

		<category><![CDATA[Blog]]></category>

		<category><![CDATA[authenticity]]></category>

		<category><![CDATA[brand]]></category>

		<category><![CDATA[consumer]]></category>

		<category><![CDATA[number one rule of advertising]]></category>

		<category><![CDATA[pitchman]]></category>

		<category><![CDATA[Press Releases]]></category>

		<category><![CDATA[transparency]]></category>

		<category><![CDATA[truth]]></category>

		<category><![CDATA[truth in advertising]]></category>

		<guid isPermaLink="false">http://www.morriscreative.com/mpact/2008/02/21/truth-in-advertising-what-happens-to-a-brand-when-its-advertising-is-not-exactly-ummm-authentic/</guid>
		<description><![CDATA[<img src="http://www.morriscreative.com/mpact/wp-content/uploads/2008/02/ico-robert.jpg" alt="Robert Jarvik" />In an age when everyone is touting transparency and authenticity (and why shouldn't we?), Pfizer has chosen to mislead the public by hiring a advertising pitchman who isn't exactly who he appears to be. It's a grave mistake. Why? Because people don't like to be duped. I don't. Do you?]]></description>
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