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Meet Our New Interns and Senior Graphic Designer!

Kevin Jones, Senior Graphic Designer

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Kevin, although born in Knoxville, was raised in Honolulu, Hawaii and graduated from the University of Hawaii with a degree in Graphic Design! His experience includes working in large and small agencies in Seattle, Minneapolis, and Chicago areas such as Publicis and Magnami Continuum Marketing. Kevin began his career in publication and editorial trades, working primarily on newspapers and magazines. He has won various design awards for poster design, and his work has been published both nationally and internationally! Kevin has evolved as the technology has and adapted his skill set to match the needs of the digital world; designing for the web, interactive mobile applications, and motion graphics.

Kevin came to Knoxville to be closer to family and get a break from the big city life. Kevin was attracted to MCG by the work he saw and the work environment he noticed during his interviewing period. Kevin hopes to apply his large agency experience to his work here and bring enthusiasm while engaging with the local companies and getting to know the neighborhood.

When Kevin is not working, you can typically find him digging through crates of 45 singles, seeking out obscure ‘60s soul on vinyl, or supporting his favorite football (the ‘other’ football) team in Manchester City. Welcome to Morris Creative, Kevin!


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Khloe Williams, Graphic Design Intern

Khloe, originally from Jacksonville, FL, has grown up a true Tennessee girl since the age of 6! She currently attends Pellissippi State pursuing a degree in Graphic Design and is on track to graduate in May! Khloe has done volunteer and freelance work for local churches and nonprofits for over 3 years now to gain experience. When looking for internships, MCG stood out to Khloe by the style and reputation. She says that MCG was clean and well communicated, while still remaining timeless and modern. She also says that the group is pretty great, too! She loves graphic design because it can communicate without the need for words. Bold color, simple design, and clean white space are some of her favorites!

Khloe is excited to gain experience while interning here at MCG. She says that working on real projects in the real world provide so much. College classes provide a limited range of projects, but the diversity of projects and clients she will be exposed to here will provide a wonderful groundwork for her future.

In her free time, Khloe is a photographer, amateur chef and baker, Netflix addict, creative, wannabe adventurer, and a family girl!


Hayden Zelem, Graphic Design Intern

Hayden is a Knoxville native and in his Junior year at the University of Tennessee! He is pursing a degree in Graphic Design, and some of his experience includes interning at his church for the past few years designing for the student ministry and assisting the head designer on other projects. What attracted Hayden to MCG was the design style, and he has recognized much of the work produced throughout the Knoxville area. He says that he wanted an opportunity to work on projects like these.

Hayden’s favorite part about graphic design is all of the different ways of going about creating something. He says that it’s not just a desk job where he sits at a computer all day; he can work outside of that as well, which is something he enjoys greatly! At MCG, Hayden hopes to gain a better understanding of the design world outside of the classroom and to sharpen his skills by working on real projects in a professional environment.

In his spare time, Hayden likes to play the guitar, read, run, and have coffee with friends. We’re excited to have them both on our team!

MCG Interns Take New York City

“The City That Never Sleeps,” “The Empire City,” “The Big Apple,” or however you refer to this great city, New York was taken over by UT Advertising students last week, two of those being MCG’s very own interns, myself and Krista Gilbert. I had been to The City more times than I could count, but this trip was a little different from the rest. We had time to be tourists and MAYBE make a dent in the many attractions New York holds.
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What’s the Buzz on the Super Bowl Commercials of 2015

After last year’s ads, Axe’s “Make Love, Not War” and Microsoft’s illustration of the power of technology that was focused on Steven Gleason (a former NFL player living with Lou Gehrig’s disease) that touched the hearts of millions, expectations are high for this year’s ads. This year, a 30-second spot is an eye-popping $4 million while a 60-second spot goes for a jaw-dropping $8 million, so advertisers put in a lot of hard work for the seconds they get on the air. Loctite will be making their Super Bowl debut and putting their entire budget into one Super Bowl ad for the year of 2015 instead of the three national TV ads they did in 2014. Companies are seeing the short and longterm benefits of this investment and jumping in.
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Meet The Interns

Olivia Rothermel

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Olivia is a junior at the University of Tennessee, Knoxville majoring in Advertising with a dual minor in Business Administration and Psychology. Olivia chose to study Advertising because of her love of creativity (and TV’s Mad Men) and her desire to work outside the box. Olivia is interested in the tie between Psychology and Advertising, and how they complement each other. The close-knit atmosphere and involvement in many projects is what led Olivia to MCG, and she hopes to further develop applicable skills for her future in the industry and facilitate her love of advertising.

Born and raised outside Philadelphia in eastern Pennsylvania, Olivia has enjoyed her time in Knoxville for school and exploring all that it and the surrounding areas have to offer. After graduation, however, she wants to go back up north to work in New York to get back to the big-city atmosphere she’s missed while being down south.

When not at MCG, this music enthusiast spends her free time finding new music, looking for the next concert to attend or watching movies and Saturday Night Live reruns on Netflix with friends.


Krista Gilbert

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Krista is a junior majoring in Advertising at the University of Tennessee, Knoxville while also minoring in Business Administration. She chose Advertising for her passion of creativity and her desire to contribute new ideas. She came to MCG to put her talents to use and grow as a student, aiming to work in an advertising agency in Nashville, Knoxville, or Atlanta, GA after graduation.

Krista was born in Hendersonville, TN, right outside Nashville, and hopes to eventually return home to work in advertising for the wonderful world of country music. In her spare time, Krista likes to play volleyball (to relive her high school glory days), as well as eat queso with her best friends while watching Disney movies.

MCG Media Advisory: Community Design Center Celebrates Jackson Avenue at 12th Annual Event

MORRIS CREATIVE GROUP LLC
NEWS RELEASE

CONTACT:
Chuck Morris
Morris Creative Group LLC
cjmorris@morriscreative.com
(865) 637-9869

Mary Linda Schwarzbart
East Tennessee Community Design Center
marylinda@comcast.net
(865) 384-8878

FOR IMMEDIATE RELEASE
June 5, 2014

ETCDC_webgraphic

Community Design Center Celebrates Jackson Avenue at 12th Annual Event

Knoxville, TN – East Tennessee Community Design Center will hold its annual June Fundraiser and Tour on Thursday, June 12, 2014. In its twelfth year, the event has become a Knoxville tradition, an eagerly anticipated party for a great cause in the heart of downtown.

“This is our largest fundraiser of the year,” said Jason Woodle, Board President of ETCDC. “Downtown Knoxville has a renewed sense of energy, and now, that energy has extended to Jackson Avenue. A “creative corridor” is developing, with residences, businesses, restaurants, shops and a plan for redevelopment of the McClung warehouse site. We wanted to celebrate that this year.”

Event Chairperson, Mary Holbrook, continued, “ETCDC is all about community, and this annual block party gives all of us a reason to celebrate Knoxville.”

The event begins at 5:00 p.m. at The Standard, with drinks, heavy hors d’oeuvres, and a silent auction. At 6:30 p.m., there will be exclusive tours of residences and businesses on Jackson Avenue, including Southeastern Glass Building – Morris Creative Group LLC, Sanders/Pace Architecture, Dollar&Ewers/Shelton Group, Firestreet Lofts, Knox Fixture, JFG Lofts, The Armature, Jackson Atelier, and Three Feathers. Tickets are $60 and may be purchased online at communitydc.org or by calling 865-525-9945.

WHO: East Tennessee Community Design Center – http://www.communitydc.org

WHAT: ”Jackson Avenue 2014” – An ETCDC Annual Fundraiser

WHEN: Thursday, June 12, 2014. Silent Auction 5:00-6:30pm / Tours 6:30-8:30pm

WHERE: The Standard, 416 W. Jackson Avenue, Knoxville, TN 37902

WHY:  Founded in 1970, ETCDC is a 501(c)(3) nonprofit organization whose mission is to make East Tennessee a better place to live and work by bringing professional design and planning assistance to communities and organizations lacking resources. The Community Design Center offers its services through the pro bono contributions of area architects, landscape architects, planners and other professionals. ETCDC has assisted in a diverse range of projects, from traffic calming in neighborhoods to planning for Knoxville’s new urban wilderness. The sixteen Tennessee counties served by the Community Design Center are: Anderson, Blount, Campbell, Claiborne, Cocke, Grainger, Hamblen, Jefferson, Knox, Loudon, Monroe, Morgan, Roane, Scott, Sevier and Union. For more information, please visit http://www.communitydc.org.

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