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Commercial Concept: Businessman with Inbound marketing scheme on the screen. All graphics are made up.

23 Mar An Introduction to Inbound Marketing

The missing piece to your digital marketing puzzle It’s easy to get lost in the vast world of digital marketing. A lot of the time, it’s hard enough just figuring out where to start promoting your business online. And without a definitive plan to guide you...

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19 Nov Meet Our New Intern: Sarah Ruff

  Sarah Ruff, Marketing and Communications Intern Sarah Ruff was born and raised in Johnson City, Tennessee. She graduated from the University of Tennessee at Knoxville with a bachelor’s in communications and majored in public relations. Sarah pursued PR because it combines her desire to work with...

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rebranding, branding

16 Nov 10 Snarky But True Comments About Brand Updates

Brand Updates are all the rage right now. With so many companies racing to promote themselves through an updated identity, websites like Brand New review redesigns and new designs of well known products and companies. While some users go to these websites to see design trends and keep up with the industry, others troll the comment section to try out new stand-up material or pick slap-fights with other designers. So, to honor these sarcastic and spiteful wordsmiths, we’ve compiled a list of our 10 favorite comments on recent brand updates.

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26 Aug 6 Tips for Blogging in the Financial Industry

Blogging. It’s the hot topic these days no matter what industry you’re in, and rightfully so. Based on 2015 data from the inbound marketing platform Hubspot, companies that blog attract 55% more visitors, and get 67% more leads than those that don’t. While data suggests that publishing over 16 blog posts per month can increase web traffic by 3.5 times, even posting 1-2 blogs per week can boost traffic by up to 50%.
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03 Jun 10 SEO Mistakes To Avoid During Your Next Website Redesign

Website redesign and improvement is a major part of any modern company’s strategy to reach a wider audience, generate more leads, and conduct more business. While many companies shift their attention to their website’s aesthetic aspects in order to become more user-friendly, there are less-glamorous facets of improving your website. A lot of emphasis has been placed on SEO (Search Engine Optimization) over the past few years. Although the way SEO is approached is constantly changing, it remains an integral part of attracting customers to your business. After all, your company’s website may blow your competitors out of the water, but if no one can find your website, it doesn’t matter.
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29 May The New Faces of MCG!

  Kellie Ward, Director of Client Service After designing with MCG for four years, Kellie has a new role. As Director of Client Service, she will be the contact for all accounts. Originally from Chattanooga, Tennessee, Kellie is a graduate of the University of Tennessee at Knoxville....

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