Web Developer / SEO Specialist

In this multi-faceted role, you will own front-end and light back-end website development on WordPress, search engine optimization (SEO), and search engine marketing (SEM) including the management of Google Ads and other digital advertising methods. A history of working on websites and web applications from concept to completion is essential, as well as experience creating and managing multiple SEO and SEM strategies / campaigns.  

This is a full-time position based in Knoxville, TN. Telecommuter applications will not be accepted at this time. We’re an equal opportunity employer and don’t discriminate based on race, gender, ethnicity, sexual orientation, socioeconomic status, or otherwise. 

Job Responsibilities

• Write custom HTML, PHP, CSS and JavaScript for existing websites and applications 
• Collaborate with Designer to develop, recommend and propose improvements to new and existing websites 
• Ensure concept compatibility with the reality of multi-device environments, prioritizing mobile-first UX 
• Provide technical support and assist in troubleshooting related to websites, SEO, and SEM 
• Monitor, optimize, and update websites and its supporting content (posts, pages, plug-ins, etc.) 
• Collaborate with MCG team members and outside vendors to manage multidisciplinary projects 
• Collaborate with Content Strategist to build and launch strategic SEM campaigns and monitor ongoing campaign performance  
• Deliver and explain monthly SEM & SEO reports to clients 
• Manage day-to-day campaign optimizations across multiple platforms – including bid optimization, search query reports, and landing page / keyword / audience optimizations 
• Utilize HTML/CSS to develop and modify email templates across various devices and marketing platforms 
• Write proposals, monthly reports and other related project documentation

Requirements

• Associate’s or advanced degree in computer science, web development or a related field (or equivalent work experience) 
• Two years of experience with professional web development  
• Deep familiarity and mastery of creating custom websites on WordPress, Shopify, and other CMS platforms 
• Solid understanding of the web as a medium: HTML, CSS, web typography, responsive design, etc. 
• Experience updating DNS records and managing hosting servers 
• Experience and knowledge of Google’s services including Google Analytics, Google AdWords, and Search Console 
• Deep understanding of .htaccess, robots.txt, XML Sitemaps, site speed optimization and other technical aspects of SEO 

Bonus Points

• Experience with project management and digital communication software \
• Knowledge working with HubSpot and/or SharpSpring
• Client-facing and account management experience 
• Understand forecasting, budgeting, billing, and campaign pacing 
• Google certified in AdWords, Analytics, and Display 
• Certified in SEO 
• Experience in Social Media SEM Campaign Management (Facebook, YouTube, LinkedIn, etc.)