Google Yourself
Have you ever Googled yourself? It’s kind of fun and horrific at the same time. Like drinking beer and chasing it with Jagermeister.
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The R Word
Remember the dot com bust? While there were very real valuation issues etc., I am convinced that quite a bit of the ensuing economic fallout was related to all of the “irrational pessism” that resulted from all of the negative talk about it. Conversely, before the collapse, there was “irrational exuberance.”
January 25th, 2008 | NO RESPONSES »
The Right Formula PART I: Right Message
Once upon a time, there was a little brand named Coca-Cola™. It was the 1920’s and Coke™ was expanding rapidly around the world. In China, shopkeepers were having a hard time spelling the product’s name in Chinese characters while keeping the same pronunciation. The literal translations of the characters, depending on the dialect, ranged from “bite the wax tadpole” to “female horse stuffed with wax.”
January 3rd, 2008 | NO RESPONSES »
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